
Paper AccordFrom intent
to verified work.
The purpose, the plan and the proof.
One connected product workspace.

Strategy made tangible. Products, services and teams made better.
Explore the collection ↓
Paper AccordThe purpose, the plan and the proof.
One connected product workspace.

AI-prepared work. Clear checks. Human judgement.
Paper Thread explores the space between an accountancy firm’s chosen tools: where client context, evidence and work can lose their connection. I mapped the jobs, designed the journeys and brought them into a product that keeps people in control of what happens next.

A more coherent sales product. +3.5% daily sign-ups.
A wider product offer needed a clearer model. Co-creation, navigation architecture and testing connected the visible interface to the way salespeople work. The portfolio reports a 3.5% increase in daily sign-ups, to nearly 4,000.

Vehicle health, security and support as one experience.
FordPass Pro connects the state of the vehicle with the job its owner needs to do. Screens, service journeys and user flows bring remote status, security and support into a coherent working experience.
Two earlier projects, reimagined for today. AI in the making—and in the product.

An everyday task, reimagined as a working product.
The original time-recording challenge, reimagined with a connected Figma system and a working front end. Add time, choose a WBS, review the week and try submission with sample data. AI accelerated the exploration; contextual drafting is a future product direction.

Inspiration, the equipment you own, and a practical next move.
The original Orange concept connected relatable small-business stories with the equipment behind them. This 2026 reimagining adds Make this idea yours: interpret the opportunity, compare existing services and equipment, then choose a setup or buy nothing. Try the complete browser-local journey from story to demo purchase and back to the hub.

Device, service and brand, joined into one product.
A branded device ecosystem spanning first use, assistant behaviour, app discovery and homescreen states. Service logic and interface craft connect the touchpoints.
Explore the wider collection, from fintech to architecture, games and services.

Architecture, visualisation and the foundations of craft.
3ds Max, AutoCAD and course production developed a way of thinking through making: model an idea, expose the assumptions and make its structure visible.

Timing, feedback and interaction under constraint.
SolaRola, KooZac and Mensa Academy explore how timing, progression and feedback create an experience that feels right. These earlier projects are part of the same body of practice.

Customer needs, product decisions and commercial value.
A leadership perspective connecting customer jobs, user difficulty, team practice and commercial intent. Strategy becomes useful when it gives people a concrete direction to explore, make and test.
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Trust in the details, from first use to confirmation.
Consumer transfers and business payouts depend on understandable fees, recipient details, delivery and recovery. Product principles and system thinking connect the interface to those moments of trust.

Private banking, content and service structure.
Private Banking and Investment Hub work connects relationship banking, product content and a clear public-facing service. Design guides and content hierarchy provide the structure beneath the surface.